Trader Joe’s – Monsooned Malabar Coffee – Whole Bean – Food Review

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review, coffee, whole bean, trader joe, monsooned malabar, priceApril 30, 2017
This is a new small can which I hope does not indicate another trend of getting less for more.

Once opened, the beans have a nice medium brown color with a satiny finish.  The beans seem a bit oily for a medium roast.  This is a very earthy full-bodied tasting coffee with a bitter taste.  The bitterness is different from that produced by some darker roasts and unfortunately not any better.  Because of this bitterness this is not a coffee I’d pick up again.  If you like dark roast coffee, this may be for you – with a big may?

The can is 10 ounces, but at a price more indicative of a coffee packaged in a 13 ounce can.  That’s about a 30% increase per ounce for a coffee which is not very special.  Now it could be there is a limited supply of this coffee and this is simply a way for Trader Joe to ration it out so more people can try it.

As is often the case, Trader Joe has some creative writers doing product descriptions.  If you come across this coffee, be sure to read the story on the back of the can.  But do that in the store.  And after you do, put the can back on the shelf and drop a can of your regular coffee in your cart.  Price $6.99 (10 ounce can).

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4 Responses to “Trader Joe’s – Monsooned Malabar Coffee – Whole Bean – Food Review”

  1. becomebetty Says:

    I agree with David. I wish I had the option to buy quality

    Liked by 1 person

  2. David Says:

    I’m afraid less for more is the new norm. I first noticed it a few years ago when, after decades of selling bleach in 1 gallon jugs, some brands at WalMart were reducing their size. I also noticed it in clothing when some of my favorite types of shirts and sweaters started feeling thinner. With regard to the bleach my guess is that (but I obviously don’t know for certain) WalMart forced the vendor to reduce the amount rather than increase the price. Retailers are afraid to death to increase prices to offset their cost of goods and/or operating expenses. Instead of higher prices we get less product amount or less quality (reduced thread count) both of which are hidden cost increases to the consumer. When It comes to quality I’d rather pay the higher price or at least have that option.

    P.S. I enjoyed the last paragraph.

    Liked by 1 person

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